Story Builds Brand Loyalty // Wordslinger ep 218

Story builds brand loyalty. Give your audience a good story and they’re a fan for life. And this isn’t just for writers—this is for content creators, entrepreneurs, even employees. Listen in and I explain.

In this episode, I talk about the San Antonio Zoo, Buc-ees, and my quest for the world’s best chicken salad. I also talk about worry and despair, versus the choice of joy and hope.

WATCH THE EPISODE ON YOUTUBE:

Show links:

• Chicken Salad Chick -

https://www.chickensaladchick.com

• How I Made This interview with Stacy Brown (Founder of Chicken Salad Chick) - https://www.npr.org/2018/06/29/624713103/chicken-salad-chick-stacy-brown

• Buc-ees -

https://www.bucees.com/

• San Antonia Zoo -

https://sazoo.org

The Wordslinger Podcast Playlist on YouTube: https://www.youtube.com/playlist?list=PLvSjreJNEhuQX5DnVehfdIoC0SfC4wEKu

Find more from me, and find ways to support what I’m making here, when you go to Wordslingerpodcast.com

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